Fridge sales soared on the eve of Qurbani Eid
Demands and sales of fridges were gone up sharply across the country on the eve of Eid-ul-Azha or Qurbani Eid, one of the largest religious festivals of the Muslims to be observed on June 29, 2023.
Like every year, Walton brand fridges are in the top of customer's preference. On the eve of Qurbani Eid, customers are thronging Walton outlets to purchase their desired refrigerator and freezer.
Walton Plaza managers, distributors and zonal in-charges from the capital, Chattogram, Rajshahi, Khulna, Rangpur, Bagerhat, Bogura, Sylhe, Feni, Narsingdhi and other parts of the country informed that there is a sales bonanza of fridges in Walton outlets.
They said, more than 250 models of frost, non-frost refrigerators and freezers are available in the market according to the purchasing power of all classes of income groups. Centering the Qurbani Eid, Walton released energy saving 50 plus new models of refrigerators with the world's latest technology such as inverters, advanced features and doors. Walton fridges are affordable and also international standard. Customers are also assured of swift and best after sales service under the largest service network in the country. And thus, majority customers have kept their trust and faith in Walton fridge in this year's eid.
On the occasion of Eid-ul-Azha, Walton is conducting digital campaign season-18 across the country from May 15, 2023. In this season, buyers are getting lakhs of gifts including free car by buying fridge, TV, air conditioner or washing machine from any Walton Plaza, distributor showroom and online sales platform e-plaza in the country. Buyers will get the benefits till July 15, 2023.
As of now, four customers, including Hasan Ahmed in Brahmanbaria, Khadija Bibi in Naogaon, Ratan Lal in Jessore and Masud Karim in Narayanganj were awarded free cars in this season of the campaign. In addition, many customers have received various types of free products.
Walton Refrigerators' Chief Business Officer (CBO) Tofail Ahmed said, this year the time is very well for the sale of fridge due to political stability, intense heat of summer, no flood as well as corona pandemic before this year's Eid like the previous year.
He claimed, there is a sales bonanza of fridges in Walton outlets. About 10 percent more fridges have been sold than the last Qurbani Eid. And the sales has already surpassed the target set in this eid. Meanwhile, about 65 percent of the annual refrigerator sales target, set by Walton, has been achieved.
In this eid, more than 250 models of frost, non-frost refrigerators and freezers of Walton brand with a capacity of 50 liters to 646 liters are available in the market. Among these, over 50 new models of fridges with advanced features and doors are released centering the Qurbani Eid. The new models are included huge energy efficient inverter technology' advanced features AIoT based smart side by side refrigerator, glass doors, BSTI's highest 5-star energy rating certified frost and non-frost fridges. Besides, Walton brand's 22 models of freezers are also available in this Qurani Eid. Buyers can buy these Walton fridges between Tk 17,000 and Tk 1,55,000.
In this Qurbani Eid, vertical freezer with a capacity of 325 liters, convertible freezer with a capacity of 255 liters and the world's first 8-in-1 convertible refrigerator with a capacity of 646 and 619 liters are the new surprise of Walton. The 255-liter convertible mood freezer can be converted into a normal fridge as needed. The customer can set the cooling performance of the fridge and freezer compartment of Gianttech series 8-in-1 convertible mood 646 liter GT Pro and 619 liter GT model refrigerators. It will consume less electricity.
Buyers are getting one year replacement guaranty, 12-year compressor guaranty and 5-year free after-sales service on Walton fridge. Walton has the largest team of service experts and ISO certified service management system in Bangladesh to deliver fast and best after sales service to customers. Under this, Walton is providing the highest level of after-sales service at a very short time to the customers through its nationwide 80 service centers spread across the country.
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