Dhaka,
Thu
20 Feb 2025, 04:50 am
'Ne Zha 2': Why blockbuster draws fans with cross-over appeal
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Over the Spring Festival holidays, the Chinese animated blockbuster “Ne Zha 2” broke multiple box office records, weeks after its release. By now, the movie has raked in over 10 billion yuan—around $1.36 billion—in ticket sales, and drew over 200 million viewers. It is the first movie ever to break $1 billion in a single market. “Ne Zha 2” is the sequel to the 2019 animated blockbuster “Ne Zha.” Both were inspired by the 16th-century Chinese mythological novel “The Investiture of the Gods.” On Friday, “Ne Zha 2” was shown in the United States, and the same day, the U.S. tentpole film “Captain America: Brave New World” premiered in China. What does the extraordinary popularity of “Ne Zha 2” tell us about the state of the Chinese movie industry? What is the animated film’s cross-over appeal?
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